Dmitry Kafanov took part in a business discussion “In-house lawyers and advisers: how to improve interrelationship”
On October, 10, 2019, there was a business discussion “In-house lawyers and advisers: how to improve interrelationship” held in CMC Russia legal firm office, which became a ground for the searching for effective techniques of building up the long-lasting relationships with clients in the rapidly changing market. International marketing agency Smartiee became the organizer.
The event gathered together over 60 participants – the heads of big Russian and international companies legal departments, legal firms representatives, leading marketing experts and journalists.
The discussion participants talked around the key marketing tools for a legal firm, important aspects of building up the relationship with a client, and also the nuances which are important to be taken into account during long-lasting cooperation.